A personal insigt by Sam Telfer, inventor of the breastvest. “Breast truly is better with breastvest!”
I started writing this blog when I was 12 days past my due date.
Georgie is now 12 weeks old.
The delay has been due to a three-fold combination of baby brain-fuelled writer’s block; the fact that Georgie girl still likes to feed three times a night; and yours truly gently adjusting herself to being a mum of two!
Any spare time aside from all that has probably been used up searching for a miracle cream to eradicate dark circles from beneath my peepers (answers on the blog equivalent to a postcard please).
However, it has to be said that during the 12 weeks since Georgie’s arrival, I have been sporting a rather smug grin a lot of the time… and it’s not just because she’s pretty darn gorgeous.
No. It’s because I’m finally getting to make use of the invention I came up with when I was breastfeeding my first baby… and I’m rather chuffed to say that the breastvest is truly terrific.
Of course I thought it was great before. Plenty of our customers tell us they couldn’t do without it and the 2009 launch of breastvest was built on the strong foundations of our extensive product testing with breastfeeding mums – 85% of whom ask to buy another one.
But it’s only since I’ve been wearing a breastvest every day that I’ve been able to appreciate what a breastfeeding lifesaver it is.
For the uninitiated, breastvest is a piece of breastfeeding underwear which turns any top into a breastfeeding top.
It scoops below the nursing bra and comfortably covers the post natal tummy so mums can lift up their tops to feed their babies, safe in the knowledge they’re not exposing anything they’d rather keep under wraps.
Since having Georgie, I’ve once again become acutely aware of my midriff – and it’s burst-balloon-like appearance! The thought of showing it to the world fills me with horror.
But when I’m wearing my breastvest, I know this will never happen, which means I’m a much happier mummy when I’m out and about with Georgie.
Not only that but I’ve also been able to get back into my favourite tops much sooner because my wardrobe choices aren’t dictated by the fact that I’m breastfeeding my baby.
The other thing which has made me prouder than punch is the number of mums I’ve met in the past three months who has already discovered breastvest for themselves.
Many of them have told me they couldn’t do without it and that it makes feeding in public so much easier – so much so that many will be breastfeeding their babies for longer because feeding in public no longer makes them anxious about what they might be exposing to the world.
And – if I do say so myself – I have to agree with them 100%.
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