Posh Paws International
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Posh Paws International, manufacturers a huge variety of high quality soft toys suitable from birth, original bag designs and dolls that are exclusively available from wholesaler Baby Brands Direct. The plush range benefits from the Company’s key partnerships with some of the biggest names in the nursery and pre-school industry, including CBeebies, Disney and Dreamworks, creating products based on the most popular and profitable children’s characters of today.

Licenced toy characters include loveable Winnie the Pooh and friends, the classic partners Mickey and Minnie Mouse and the cast of the hugely popular Frozen. The collections include popular gift and nursery items such as ring rattles, comforters, small and large plush pieces and giftware items. Mark from Posh Paws International said, “We’re best known for delivering high quality plush product to the market and we’re excited to be able to say that we are the No.1 Traditional Plush supplier in the UK” (NPD UK Toy Market Trend Full Year 2014).

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Commenting on the partnership with Baby Brands Direct – Lauren Hayward, Group Brand Manager at Posh Paws International said, “We’re really excited to be working with Baby Brands Direct. Their ethos mirrors ours with excellent customer service and speedy delivery. Our licensed character ranges complement existing ranges available at the wholesaler and ideal for nursery and gift retailers. We’re sure it will be a very successful partnership.”