The Pretty In Pink collection is brought to us by Bright Starts, a brand of the KidsII empire that hits a turnover of approximately $300mn per annum and continues to grow. This sub collection pays homepage to everything wonderfully pink and extra special about being a girl! They say, “Providing the little girls of today a bright tomorrow” in their support to breast cancer research, that gives a portion of proceeds from the sales in this collection to the charity.
Birds and owls decorate the iconic best-selling Bright Starts baby products including peg toys, teethers, rattles, toy bars, play mats and activity toys. Baby Brands Direct are exclusive UK wholesalers of the Pretty In Pink collection to UK independent retailers supplying gift, pharmacy, day nurseries and baby store specialist and offering volume discounts and a next day delivery service.