Teddies are an essential purchase for all nursery rooms and also represent a large share of the new baby gift market. As a prime wholesaler to the nursery industry Baby Brands Direct prides itself in stocking a variety of soft toys suitable for various stages of a baby's growth and occasion. With distribution rights for brands including Fisher-Price, Lamaze, Peter Rabbit, Little Bird Told Me, Miffy, Keel Toys and more independents can benefit from stocking products a comprehensive range of soft toys.
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Lamaze make it easy for retailers to choose the products that are developmentally appropriate and most enjoyable for any baby with color-coded age grades featured on all packaging. Most importantly, all of items meet or exceed industry and consumer safety regulations to ensure complete safety for every child. Lamaze toys will lead parents and children down a path of fun, healthy play and learning from birth through the early toddler years.
Lamaze delivers ages and stages approach to development. Strong developmental logic with unique patterns and fabrications. Packaging focuses on ages and stages and developmental milestones with a fresh new look. Uses animal icons to reinforce the ages and stages product segments. Every product includes signature stripe that can be found under the logo and along the bottom of the packaging.