Play is crucial for a child's social, emotional, physical, and cognitive growth. It's a child's way of learning about his body and the world, and he'll use all five senses to do it, especially in the first year. Play gyms and mats represent a safe environment for such exploration and current knowledge empowered parents, Baby Brands Direct a dedicated nursery wholesaler have stocked a comprehensive range of play gyms, mats and tummy time mats for retailers to be able to select from. Baby Brands Direct is delighted to have obtained the distribution rights of brands including Fisher-Price, Tiny Love, Hauck Disney, Brights Starts, Baby Einstein, Lamaze and Infantino together offering a selection of price points, designs and features for retailers.
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Pretty in Pink Collection
Pink is in! The Pretty in Pink Collection puts a fresh spin on being girly. Sweet characters and colors make these adorable toys and gear a must have!
Inspired by current trends, the Pretty in Pink collection of products is a fun approach for baby girl! Plus a portion of the proceeds from this collection support breast cancer research and awareness. Providing the little girls of today a brighter tomorrow.
Comfort & Harmony
The Comfort & Harmony Collection is designed to exceed baby’s comfort needs while appealing to mom’s sense of style.
A complete system designed with full-body recline position, ergonomic cradling seat, and soft touch fabrics keep baby supremely soothed and happy. Made with a soft touch – ultimate comfort design at every touch point!
Big ideas for little people by Kids II
These brands are brought to the market by At Kids II who take pride in their entrepreneurial spirit and long history of innovation. From the simple idea that started their company to the full line of baby toys and gear that they boast today, they’ve been coming up with big ideas for little people for over 40 years. And, most importantly, they’ve put those ideas into motion and into the hands of mums and dads who deserve the very best for their children.
They’re committed to upholding their tradition of pioneering thought and products, always believing there’s a new way to make babies smile just waiting to be invented. And that even timeless favorites can be improved.
They have the opportunity to enhance the daily lives of millions of families around the world and they’re determined to make the most of it. After all, their employees have over 250 kids of their own!