Bouncers, Swings & Door Jumpers
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The Comfort & Harmony Collection is designed to exceed baby's comfort needs while appealing to mom's sense of style. It forms one of the premium brands housed within the portfolio of nursery brands owned by global US giant, Kids II. As a growing company, delivering continued increased market share, it is benefiting from significant leaps in consumer awareness and trust.

The Comfort & Harmony nursery products are ideal for stores looking for slightly more luxurious staple items. For example their baby bouncers, that make up approximately 30% of Bright Starts overall sales, vibrate, sing and soothe baby, within a padded, plush cradle that feature a removable head support.

A spokesperson for the Company says, ‘Everything we do at Comfort and Harmony comes down to two things: Your baby and You. Your time together is so precious and so fleeting, that we want both of you to get the most from every moment.’ Baby Brands Direct is the appointed UK supplier of this brand to independent retailers.


As an online specialist and a wholesale distributor, Baby Brands Direct, prides itself on its diverse range of bouncers, rockers, take along swings, cradle swings and door bouncers. We made up a list of the bestselling brands like Fisher-Price, Tiny Love, Comfort and Harmony, Babymoov, East Coast and Bright Starts to allow our clients to stock the best items for their target audience. From simplistic to sophisticated designs equipped with bells and toys, you can discover the latest developments, trendy colours and shapes.

Our suppliers pay a great attention to introduce the most innovative, compact and clever designs and we make sure you get them at the best wholesale prices. Stock management is made easy from having the fastest selling items in one place, to a convenient ordering process and reliable global delivery. Retailers also have access to professionally written products’ features and care instructions along with image footage for an immediate commercial use.


Bouncers, Swings & Door Jumpers Categories

David Vandermeersch National Account Manager at KidsII comments, “At Comfort & Harmony, we want parents to get the most from ever fleeting moments with their baby. Our products are designed to create comfy and nurturing environments. Think: luxury soft fabrics, lovable characters, trendy patterns, and ergonomic designs. Independent retailers can become stockists of the brand through our nominated, sole UK wholesale supplier, Baby Brands Direct; offering next day delivery and loyalty credit.”


Being an informative retailer has grown in importance. Presently, parents have the access to information and they like to make an informative choice. Baby Brands Direct strives to provide you with knowledge that gives value to your end-users. For instance, the bouncers assist in the development process by getting babies used to standing upright on two legs. A baby bouncer and swinger aid in calming babies down or simply allowing babies to observe their surroundings. Baby bouncers, swingers and door jumpers keep the little ones entertained and give parents a rest. The main features of a baby swing are comfort, safety and soft moves.

According to recent reviews on bouncers and swings, moves are the prime buying stimuli for parents because those baby products really replicate real people motions. To find out more about the technical specifications and functionality of each item, discover the following products’ listings.