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Tiny Tatty Teddy originally came to life by British cartoonist and illustrator Michael Payne in 1987. His sketches of the adorable teddy character have appeared since on the hugely successful emotive and expressive Carte Blanche Greeting cards that have stolen a place in both children’s and adult’s hearts. Now further developed by a team of artists the bear is immediately recognised in his signature light grey fur, cross stitched patchwork repairs, white snouts, blue nose and tiny black eyes.

The gifting Company’s head of U.K. licensing, Sarah Quigley comments, “Carte Blanche is unique in having an in-house creative hub, including artists and designers as well as licensing and marketing experts.” The popular bear is globally recognised and transfers particularly well to baby and nursery products for the sentiments that it represents and merits in appearance including unisex colours. Baby Brands Direct is an award winning wholesaler to a range of independent retailers and stocks the Tiny Tatty Teddy licence over a number of categories including rockers, highchairs, changing mats, travel accessories, bed sets and bathing accessories.

Baby Baths are a vital purchase for new parents looking to bathe their newborn safely in an enjoyable environment. Baby Brands Direct stocks a variety of baths from the 3 in 1 baby bath by Fisher-Price to the portable inflatable bathtub by Munchkin. In addition, the Fisher-Price trusted brand offers a variety of safety features and accessories to be used as baby grows. Browse our wide selection of bath time products available for wholesale here. Discover our product line of baby baths, bath time accessories, hooded towels, bath inserts & supports, toiletries, bath and room thermometers, bath mats, baby grooming essentials and bath water temperature indicators.

Baby Brands Direct works in association with expert names in the industry providing our clients immediate access to the most sought after nursery brands. Our suppliers work closely with paediatricians who endorse using water as a great way to engage with the little one’s senses. The more parents want to make bath time engaging the more bath time products sales keep growing. Our clients can shop bath time goods in different shapes, colours and designs from leading international industry brands.


Bathtime Categories


As a worldwide supplier, Baby Brands Direct has made it convenient for retailers to stock on brands and items that they often have scarce or no access to locally. For instance, Babymoov has introduced innovative inflatable bathtub, perfect for parents looking for a comfortable, safer bath for their baby. From mats that tell you when the water is too hot to T bars that help hold the baby in place. You can choose from the Earth Friendly Baby range offering organic shampoos, body lotions, baby wipers, massage oil and bubble bath. Hooded towels have been a growing hit among retailers and parents.

Our partners, Munchkin, have introduced a line of bath time ducks to help parents check the temperature of their baby’s bath, doubling as fun, exciting toys for baby to play with while in the tub. Our range of bath inserts and supports are designed to make bath time easier for parents. We have made available a range of bath time accessory products, from the practical Tommee Tippee and Beaba who are providing you with baby scissors and combs to nail clippers and nose aspirators.