Plush Toys & Activities
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‘Guess How Much I Love You’, is a pre-school, heart-warming tale of two Nutbrown Hares competing to measure and express their love for one another; through an adventure lead by ever-curious ‘Little Nutbrown’ Hare to discover nature's secrets in their forest home. Since being first published in 1994, by Sam McBratney and beautifully illustrated in watercolours by Anita Jeram, it has sold over 28million copies in 53 languages. In 2012, an animated adaptation of the books began airing through Canada's CCI Entertainment and Disney Junior with great success. The charming show received an AACTA Award nomination for "Best Children's Television Series" and is being renewed for a second season.

The Times, review of the book states, ‘The pictures, which are uncluttered, light, expressive and full of movement, match the poignancy of the text. They are delightful to children and the simple, poetic language lends itself to re-reading.’ Baby Brands Direct is an exclusive wholesale partner of Rainbow Designs, licenced manufacturers of the publications plush toys in the supply of the same to independent retailers.

Teddies are an essential purchase for all nursery rooms and also represent a large share of the new baby gift market. As a prime wholesaler to the nursery industry, Baby Brands Direct prides itself in stocking a variety of soft toys suitable for various stages of a baby's development. As a nominated distributor for leading brands including Fisher-Price, Lamaze, Peter Rabbit, Little Bird Told Me and Keel Toys, we are able to offer a huge range of quality plush toys. Our clients can select from: ring, bean, squeak & body rattles, activity plush toys, Disney character large toys, comfort blankets, linkable loop toys, audio & light soothers, ragdolls & plush dolls, musical plush toys, licensed character plush toys and nursery teddies.

Plush toys and activity items are high in demand as they play a crucial role in the educational process. Toddlers get attached to dolls, puppets, and stuffed animals as they teach them important skills. Retailers can shop at convenience with our unparalleled selection while benefiting from our competitive wholesale prices.

Plush Toys & Activities Categories

This is the story of two Nutbrown Hares, Big Nutbrown Hare and Little Nutbrown Hare; they are not defined as Father and Son in the original storybooks but are referred to as such in the narration for the animated television series. Little Nutbrown Hare asks Big Nutbrown Hare the titular question, "Guess how much I love you?", and the book continues as the two use larger and larger measures to quantify how much they love each other in answer to the question. A climax includes Big Nutbrown Hare’s touching declaration to Little Nutbrown Hare, ‘I love you right up to the moon – and back.’ The story is simple, but effectively shows the love the two share for each other.

Its sweet messages about love and friendship make the plush toys a symbolic choice to stock in store to remind pre-schoolers to be curious, ask questions about the world and its workings, a reminder of the joys of having friends to share journeys, and especially positive messages about family in the form of Little Nutbrown Hare's loving reunions with his Big Nutbrown Hare at the end of each day. It also forms great tool for role play between parent and child. Gift, pharmacy, nursery and pre-school retailers can obtain stock at trade price of this positively emotive range distributed through Baby Brands Direct.

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According to researchers, these playthings have unique advantages over other toys because kids know that a plush puppy or a princess doll represents a living thing; they can relate and attach emotions to. Playing with these "friends" allows kids to explore their complex feelings. Stuffed animals also give 2- and 3-year-olds the chance to master people skills, improve their vocabulary, and much more.

Paediatrics strongly recommend fluffy toys for boys as toys flexes boys’ language, a recent growing trend that has been turning over quick sales in the plush toy market. Baby Brands Direct considers all these facts whenever we are updating our catalogue. Our clients are assured to quickly tap into the latest trends with up-to-date trendy toys.