Highlights
New Season
NEW Exciting Wholesale Lines from Fisher-Price!
NEW Exciting Wholesale Lines from Fisher-Price!
New Season
New Toys and Learning Books from Taf Toys!
New Toys and Learning Books from Taf Toys!
New Season
Just Launched: New Essentials from NUK
Just Launched: New Essentials from NUK
New Season
Learn and Play with New LeapFrog Toys!
Learn and Play with New LeapFrog Toys!
New Season
New Toys and Gadgets from VTech
New Toys and Gadgets from VTech
New Season
Just Launched: New from Vital Baby
Just Launched: New from Vital Baby
New Season
Exciting NEW Feeding Products from MAM!
Exciting NEW Feeding Products from MAM!
New Season
Wholesale Stock Updates: Munchkin, VTech and Angelcare
Wholesale Stock Updates: Munchkin, VTech and Angelcare
New Season
NEW Gifts from Widdop Bingham's Bambino and Disney Ranges!
NEW Gifts from Widdop Bingham's Bambino and Disney Ranges!
New Season
JUST LAUNCHED: New Sleep and Bath Products from Summer Infant!
JUST LAUNCHED: New Sleep and Bath Products from Summer Infant!
catalogue
Digital Catalogue / E-Catalogues
CORPORATE VIDEO
Play Now for Company Insight
Blog
The Benefits of Plush Toys with Ragtales
Blog
The ABCs of Anti-Colic Bottles with Dr Brown's Options
Blog
#WhyStockIt?: Schleich Horse Club Range
Blog
Win a Free Fisher-Price Terrazzo Deluxe Infant to Toddler Rocker (SRP £84.99)
Blog
Gross and Fine Motor Skills Explained
Blog
#WhyStockIt?: Go Forward Evolved Ergonomic Carrier
Blog
Buy Vital Baby UV Steriliser, Get FREE Starter Kit Worth £24.99 SRP!
Blog
The Benefits of Role Play Toys
Blog
New Milton TV Ad for Antibacterial Hand Sanitiser
Blog
Research from Playmobil: Traditional Toys Best for Creative Play!
Blog
10% OFF Selected Philips Avent Feeding Products
Blog
Exclusive Interview with VTech and Leapfrog
Blog
The ABCs of Postpartum Care with Lansinoh
Blog
Excite Little Ones with Infantino's Gift Sets
Blog
Summer Infant Whisper Quiet Swaddle Wins Silver BizzieBaby Award!
Blog
IMPORTANT: Product Recall of Janod Shaving Kit
Blog
Exclusive Interview with Juratoys' Neil Montgomery
Blog
The Benefits of Figures and Playsets with Schleich
Blog
Category Spotlight: Baby Food Processors
  • Welcome
  • Categories
  • Baby Brands

Baby Brands Direct is a multi award winning wholesaler dedicated to continually sourcing and distributing only the best baby, nursery and toy brands to independent retailers.

We stock approximately 80 award winning global brands and licences of which many are on an exclusive U.K. basis and together offer retailers access to approximately 2,500 product lines. Our on site warehousing is efficiently run, offering a carefully picked, well packed, quick dispatch of orders to both UK based stores and 65 countries with tailored transport modes including road, air and sea.

We also offer great perks such as loyalty credit, volume discounts and ongoing promotions in addition to specific packing or paperwork requirements retailers may have for orders. Our mission is to exceed customer expectations with exceptional attention to detail aided by great prices, order processing, dispatch, receipt of goods and aftercare. You can learn more about us and see our office and warehouse by watching our corporate video here.

If you would like to work with us you will need to register online with us for an account with a minimum of a dedicated website and or physical shop. Please try to upload as much information as possible while registering in order for us to immediately open an account for you, otherwise we will need to contact you for further information in order to confirm and verify that you are a genuine retailer and a representative of the registering company.

At the heart of our ethos is commitment to good business practice, care and understanding in providing the tools and support to serve the retailer sector with excellence. 

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