Great Deal! 5% OFF Lamaze Toys!

Great news! Baby Brands Direct is offering 5% off selected Lamaze toys until 8th November 2020! This is a great opportunity to stock up on take along toys and activity toys in time for the Christmas rush! Lamaze toys are extremely popular, thanks to their cute and fun designs and developmental benefits. Their bright colours,
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NEW Brand Just Launched: Ragtales!

Great news! Baby Brands Direct are now offering Ragtales dolls and plush toys to our wholesale customers! The products in the Ragtales range are British designed and made with high quality materials - such as super soft plush, wool and corduroy. The products all have a timeless, rustic charm - full of character and heritage.
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Fisher-Price Launch Virtual Toy Museum

To celebrate their 90th birthday, Fisher-Price have launched their own virtual toy museum, accessible on Instagram! A fantastic way to utilise social media and appeal to a younger audience, the museum takes visitors on a journey through 90 years of toy innovation. The museum tour begins in the 1930's and ends in the 2010's, so
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Just Launched: NEW Summer Infant Products!

Baby Brands Direct are pleased to announce we have just launched some fantastic new products from award-winning brand, Summer Infant. For over three decades, they have used their extensive expertise to produce thoughtfully designed infant and toddler care products that make family life easier and are functional, stylish and fun. Their multi-feature products span over a vast
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