Bath Water Temperature Indicators

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Babies and small children love splashing about in the bath, but it is vital that parents check the water temperature before their children even get near the bath. Dipping an elbow in the water can help you gauge the temperature (it should feel neither hot nor cold), but for absolute piece of mind, a temperature gauge is the best bet.

For retailers, the ideal time to sell that temperature gauge is when customers come in looking for a gift for a baby shower, or expectant parents come in browsing for bath toys and other items ready for their newborn.

There is no room for compromise when it comes to products designed to keep babies safe, so we only stock brands that both we and your customers know and trust – including Tommee Tippee, Infantino and Safety First.

Why do bath water temperature indicators sell so well?

Safety is a key consideration for all parents of babies and small children. For first-time parents in particular there are so many things to think about – is the baby too hot, too cold, do they need changing, are they hungry? They can spend a lot of time questioning whether they are doing things the right way – so a gadget that takes away one worry from them is always going to be a good thing. Temperature indicators make great gifts for expectant or new parents. They may not have the same fun value as the latest activity toy, but they will always be gratefully received. When your customers are buying a bath toy, a temperature indicator makes the perfect add-on sale.

Why should water temperature indicators be used?

According to The Royal Society for the Prevention of Accidents (RoSPA) 50 children a week in the UK are hospitalised because of burns and scalds. So anything retailers can do to help prevent this can only be a good thing. The water in a baby’s bath should feel comfortably warm, but not be hot. Children have thinner skin than adults so are at more risk of being scalded by hot water. The ideal temperature for a bath is about the same as body temperature – 36-38 degrees C.

How should water temperature indicators be used?

A bath should be run with cold water first, adding hot water to the correct temperature. It also needs to be well mixed to ensure there are no hot spots that could scald. A baby should never be put in a bath while the water is still running, as the temperature can alter very quickly and risk scalding. The traditional way to check the water temperature is to dip your elbow in the water but modern parents don’t like to leave things to chance, so one of our bath water temperature indicators is the best choice. At Baby Brands Direct we sell a good selection to suit all tastes – Infantino’s Duck, for instance, has an indicator that glows when the water temperature is higher than a perfectly safe and pleasant 98.6 F (37 C). Other gadgets, such as the Munchkin White Hot Safety Bath Ducky, makes it clear if the water is not cool enough. Dip the duck in the water and check on its underside, where the word ‘hot’ will be revealed if the water is not at a safe temperature.

Some people would prefer to see the actual temperature, and for them we have thermometers that still look cute. There’s Safety First’s Frog Digital Thermometer and Tommee Tippee’s Closer to Nature star-shaped thermometer, which can also be used to gauge the temperature in the bedroom. Finally, not all modern homes have a bath, so a clever innovation from Safety First is the shower thermometer, which fits to the head of most standard showers. See more of our baby bathtime safety products such as supports and bath mats at