Grooming & Wellbeing
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Grooming & Wellbeing

Launched in 1989 in France, Béaba® was propelled to fame for its patented invention of the world’s first, ‘Babycook’, helping to establish the brand as a leading global baby nutrition and weaning specialist. The multi-award winning innovation, combines the functionality of 'steam, blend, defrost and heat' of food all in one compact device; founding its philosophy of focusing on simplicity through innovation, and best for baby through preservation of nutrition.

The brand has a wholesome co-ordinating range of quality, innovative and stylish products for each stage of weaning that are simple to use and highly functional. From powering through mealtimes, Béaba® has also evolved into a multi-category player with sophisticated, high-quality products in bathing, healthcare and changing bags.

Béaba® has chosen Baby Brands Direct as their exclusive UK wholesale partner enabling retailers the option of buying from us in single units with a quick delivery service.

One's welfare and wellbeing is important for everyone, especially new mums and their babies. Babies are vulnerable when they are young, susceptible to germs and bacteria. They also can't wash or groom themselves, so it's important that parents take great care of them during this time. It's also important that mum feels her best too. Pregnancy can take its toll on a mother's body, so it's crucial that she spends some time pampering herself and ensuring that she's getting all of her nutritional needs. 

Baby Brands Direct is pleased to offer a variety of welfare and wellbeing products - including toiletries for both adults and babies, vitamins and nutrients, baby grooming accessories and baby toothbrushes. These wholesale items are perfect for businesses such as pharmacies and chemists, as well as grocery stores and general baby stores. We work with some of the top brands within the healthcare industry, such as Baylis and Harding, Child's Farm, Burt's Bees and BetterYou, to bring high quality branded products to our wholesale customers. 

Our welfare and wellbeing range is perfect for retailers and small businesses looking to grow their baby grooming and toiletries selection. We have great choice at a variety of different price points to suit the needs of all consumers. Register with us today to take advantage of exclusive brands and promotions. 

Grooming & Wellbeing

Jamie Oliver has certainly helped educate, drive interest and ensure society appreciates the value in providing children with nutritious meals - not to mention making it fashionable! It is without a doubt then, that the Beaba brand is a must have iconic weaning brand for every retailer; as it supports parents by making it easy to provide fresh, preservative free meals for their baby and toddler. Parents can enjoy experimenting with flavours and a variety of raw foods from vegetables to meats, ensuring the best nutrient balance for their little one.

Baby Brands Direct scooped exclusive UK distribution rights to the independent sector in 2011 as an essential part of their baby products collection. UK Sales Manager of Beaba, Marie-Lorraine Joffard commented, ‘We are delighted to offer the BEABA range to the independent sector through our partner Baby Brands Direct. The UK is a key market for BEABA with its growing range of design led nursery products and their modern and efficient service provides an excellent match with BEABA.’


Wholesale welfare and wellbeing products available at Baby Brands Direct

Leading baby and nursery wholesaler Baby Brands Direct is pleased to offer a variety of welfare and wellbeing products, suitable for babies and parents. Our range of products includes fragrant toiletries that are soft against one's skin. Our toiletries from brands such as Burt's Bees, Child's Farm and Baylis and Harding are made from gentle cleansing ingredients that will make skin feel silky soft and clean. Child's Farm offers moisturising toiletries that are suitable for people with sensitive skin or skin problems such as eczema. Burt's Bees toiletries are made from natural products that are kind to baby's skin. 

We also stock a variety of baby grooming essentials, such as nail clippers and brushes - which are the perfect companions to bathtime. Part of our baby grooming essential range are nasal aspirators, which help to clear baby's airways and allow them to breathe clearly. These are great products for mums and dads to carry with them in changing bags, as they may come in handy while out and about. Brands in this category include Braun, Nuby and NUK. 

Our baby and toddler toothbrushes are designed to make cleaning baby's milk teeth easy and straightforward. Parents can use these colourful brushes to clean baby's first teeth. We also have options for toddlers to clean their own teeth as they grow more independent and confident with their fine and gross motor skills. Our toothbrushes from Bébéconfort, Dr Brown's and MAM support healthy oral development and ensure that baby's teeth are well looked after. 

Finally, our range of nutrition products are perfect for parents that want to ensure they and their young child have all the nutrients that they need. These easy to take vitamins and supplements are full of beneficial substances, like vitamin C, iron, vitamin D and many more! Created by Nutriburst and BetterYou, these nutrition products help to support healthy development and ensure that children grow up big and strong! They can also be beneficial for recovering and breastfeeding mothers to ensure that they have no vitamin deficiencies that may affect them as they recover, or affect their breast milk. 

Businesses such as pharmacies, chemists, grocery stores and baby stores will benefit from access to our selection of wholesale welfare and wellbeing products. Register with Baby Brands Direct today to shop our extensive catalogue and gain access to exclusive perks and promotions.