VTech is a world leader in innovative and educational electronic toys. Since 1980, VTech has sought to enrich children’s learning and development through engaging and challenging play and never has the technological advancement of their toys been more relevant. Vtech products are available wholesale to trade account holders with Baby Brands Direct.
Kids are naturally fascinated by aeroplane toys because they ignite their imagination and sense of adventure, allowing them to explore the thrilling world of flight from the comfort of their playroom. These toys represent freedom, speed, and the excitement of travel, concepts that captivate young minds eager to discover new places and experiences. Additionally, aeroplanes […]
We’re pleased to announce the arrival of the new sleep technology range from VTech and Leap Frog, available to buy wholesale at Baby Brands Direct now! This new range features baby monitors, sleep aids and the innovative V-Hush Rocker that can be attached to buggies and prams! All of these products are perfect for helping baby get a restful sleep, as well as […]
Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s&n
Vehicle figurines are always a huge hit with kids for a variety of reasons. They’re fun and familiar, reflecting a child’s real life surroundings and experiences as they encounter cars, trucks and other vehicles in day to day life. They provide a load of opportunities for engaging and imaginative play – as well as helping teach […]
Learning the ABCs and 123s is absolutely essential for young children. Learning the alphabet and numbers provides the building blocks that they will need in order to communicate verbally and through writing, as well as ensuring that they are able to do basic maths – like counting and addition. A great way to encourage learning is to introduce these topics through play! This helps to make […]
Ladybird and BBC Studios recently announced that Bluey, the hugely popular children’s franchise featuring a cute Blue Heeler puppy, has reached a massive 3 million book sales in the UK! This is a huge milestone – along with Bluey’s Little Book being crowned the bestselling World Book Day book of 2025, with over 160,000 copies sold and four weeks at number 1! Jan Paterson, director of […]
At Baby Brands Direct, we pride ourselves on offering a huge variety of high quality toys to suit all needs! Our range of ride on toys from leading brands like VTech, Little Bird Told Me and Infantino provide great choice for parents looking to keep their kids entertained and also get them moving independently. Ride on toys are perfect for young children that are beginning […]
Exciting news! Baby Brands Direct have a huge selection of great new toys from VTech and Leap Frog now available to buy wholesale! With around 35 new products expanding the existing ranges, there’s plenty of choice for retailers! Kids will love the new additions, thanks to their colourful designs and friendly animal characters – such as the adorable and snuggly […]
It’s that time again! We’re pleased to announce that the winners for the Mother & Baby Awards 2025 have been picked! The Mother & Baby Awards celebrate the best brands and products. Each nominee is chosen by the real parents who use these products, so the winners reflect the oroducts that are most popular with […]
Global brand, VTech, had a great PR month in July. Overall, VTech and sister brand, Leap Frog, had 29 pieces of coverage across both brands in July, 13 of which were online and 16 were social posts. Combined, these posts reached an audience of 2.21 million, helping to build brand awareness in new audiences. VTech […]