VTech is a world leader in innovative and educational electronic toys. Since 1980, VTech has sought to enrich children’s learning and development through engaging and challenging play and never has the technological advancement of their toys been more relevant. Vtech products are available wholesale to trade account holders with Baby Brands Direct.
Ladybird and BBC Studios recently announced that Bluey, the hugely popular children’s franchise featuring a cute Blue Heeler puppy, has reached a massive 3 million book sales in the UK! This is a huge milestone – along with Bluey’s Little Book being crowned the bestselling World Book Day book of 2025, with over 160,000 copies sold and four weeks at number 1! Jan Paterson, director of […]
At Baby Brands Direct, we pride ourselves on offering a huge variety of high quality toys to suit all needs! Our range of ride on toys from leading brands like VTech, Little Bird Told Me and Infantino provide great choice for parents looking to keep their kids entertained and also get them moving independently. Ride on toys are perfect for young children that are beginning […]
Exciting news! Baby Brands Direct have a huge selection of great new toys from VTech and Leap Frog now available to buy wholesale! With around 35 new products expanding the existing ranges, there’s plenty of choice for retailers! Kids will love the new additions, thanks to their colourful designs and friendly animal characters – such as the adorable and snuggly […]
It’s that time again! We’re pleased to announce that the winners for the Mother & Baby Awards 2025 have been picked! The Mother & Baby Awards celebrate the best brands and products. Each nominee is chosen by the real parents who use these products, so the winners reflect the oroducts that are most popular with […]
Global brand, VTech, had a great PR month in July. Overall, VTech and sister brand, Leap Frog, had 29 pieces of coverage across both brands in July, 13 of which were online and 16 were social posts. Combined, these posts reached an audience of 2.21 million, helping to build brand awareness in new audiences. VTech […]
Popular educational toys brands VTech and LeapFrog will be pushing a huge TV and digital campaign in the last quarter of 2024, showcasing a wide selection of their products through advertising online and during commercial breaks on children’s TV channels! From September to December 2024, the brands will be exposed to a wide audience of […]
As well as being lots of fun, engaging in playtime helps young children learn, develop and grow. Activity gyms are a great way to introduce baby to independent play, in a way that supports their limited abilities for movement and cognition. Baby activity gyms often combine fun activity toys with a soft, comfortable playmat – helping encourage children to engage in all important tummy […]
Technology is a huge part of everyday life for everyone in our society – and today’s children are in the position of being born surrounded by phones, computers and tablets. It’s only natural that they will be intrigued by technology from an early age, and parents will want to give them the opportunity to explore […]
When it comes to baby toys, staying updated with the latest offerings is essential to meet the evolving needs of parents and kids. Baby Brands Direct, a leading distributor of baby, nursery and toy products to independent retailers, is constantly introducing new and innovative products to our inventory. We are delighted to launch over 30 […]
VTech is a brand synonymous with learning and development. The brand name resonates with parents around the globe as a trusted provider of engaging children’s toys that also feature electronic elements that aid young children in learning about the world around them. Originally called Video Technology Ltd, this Hong Kong based brand has worked tirelessly […]