VTech is a world leader in innovative and educational electronic toys. Since 1980, VTech has sought to enrich children’s learning and development through engaging and challenging play and never has the technological advancement of their toys been more relevant. Vtech products are available wholesale to trade account holders with Baby Brands Direct.
Gabby’s Dollhouse is one of the most popular recent children’s franchises, becoming Netflix’s number one kids’ original series globally in 2025 – and ranking fourth overall for their original series’. Gabby’s Dollhouse also gained over one billion YouTube views – and the brand expanded to a console game, retail experiences and stage shows! Each episode of Gabby’s Dollhouse begins with live-action Gabby u
Leading wholesaler Baby Brands Direct is offering a new promotion on selected products in our VTech toy range! Customers can get 10% OFF these great toys until 31st May 2026, or until stocks last! This is the perfect opportunity for retailers to drive sales with products from a brand that parents around the world know and trust. VTech […]
In recent weeks news of 10 year old, Evie Hill’s extraordinary discovery of a Mexican axolotl under a bridge in River Ogmore in Bridgend, Wales, has captured the attention of major media outlets and fascinated experts as well as the nature loving girl’s classmates. It is the first documented discovery of an axolotl in the […]
The highly anticipated release of the latest installment in the Toy Story franchise is just around the corner, with the release date set for June 19th – and Baby Brands Direct have some exciting new arrivals available from VTech to help independent retailers get prepared for the hype! The new range is full of exciting features that are sure to […]
Spring 2026 is full of fantastic new innovations from Vtech and we are delighted at Baby Brands Direct to have them available in stock wholesale for retailers to mix and match in as little as single units! Delight your young customers (and yourselves) with an investment in new toy stock for your store ensuring you […]
Kids are naturally fascinated by aeroplane toys because they ignite their imagination and sense of adventure, allowing them to explore the thrilling world of flight from the comfort of their playroom. These toys represent freedom, speed, and the excitement of travel, concepts that captivate young minds eager to discover new places and experiences. Additionally, aeroplanes […]
We’re pleased to announce the arrival of the new sleep technology range from VTech and Leap Frog, available to buy wholesale at Baby Brands Direct now! This new range features baby monitors, sleep aids and the innovative V-Hush Rocker that can be attached to buggies and prams! All of these products are perfect for helping baby get a restful sleep, as well as […]
Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s&n
Vehicle figurines are always a huge hit with kids for a variety of reasons. They’re fun and familiar, reflecting a child’s real life surroundings and experiences as they encounter cars, trucks and other vehicles in day to day life. They provide a load of opportunities for engaging and imaginative play – as well as helping teach […]
Learning the ABCs and 123s is absolutely essential for young children. Learning the alphabet and numbers provides the building blocks that they will need in order to communicate verbally and through writing, as well as ensuring that they are able to do basic maths – like counting and addition. A great way to encourage learning is to introduce these topics through play! This helps to make […]