Take a look at the brands we stock featured in best selling mother and baby magazines
Leading learning toys brand, Leap Frog, have provided Baby Brands Direct with some insight into their top selling toy lines under £30 SRP! These toys are all budget friendly which is great news for both retailers and consumers. They’re also not sold in Smyths, so are a great niche for independent businesses to tap into […]
It’s been nearly 70 years since the creation of Paddington Bear and the recent events taking place in London have shown that the public still can’t get enough of this beloved, Marmalade munching bear! Paddington the Musical has taken over the Savoy Theatre in London’s West End, receiving rave reviews and selling out shows! The show runs throughout 2026 and 2027 and is based on the 2014 film, […]
An interactive space-tastic adventure for little ones has launched, taking beloved children’s character Peppa Pig to infinity and beyond! Peppa Pig’s Space Adventure arrived this Spring and is taking over a dedicated space at the NEC Birmingham until November. The experience is described as a hands-on, walk-through experience designed for pre-schoolers, where they can wander through Peppa’s garden
Toy Story 5 has seen the franchise’s biggest box office debut yet! The new film, starring the voice talents of acclaimed actors Joan Cusack, Tom Hanks and Tim Allen, has taken an estimated $312 million over its opening weekend! Not only is this the biggest box office opening weekend for the Toy Story franchise, but this figure has made it the biggest global opening of a US […]
Gabby’s Dollhouse is one of the most popular recent children’s franchises, becoming Netflix’s number one kids’ original series globally in 2025 – and ranking fourth overall for their original series’. Gabby’s Dollhouse also gained over one billion YouTube views – and the brand expanded to a console game, retail experiences and stage shows! Each episode of Gabby’s Dollhouse begins with live-action Gabby u
2026 marks 100 years of Winnie the Pooh and fans of the beloved, honey eating bear all over the globe are celebrating! 2026 marks 100 years since the 1926 publication of A.A. Milne’s original Winnie the Pooh book! This month, a great new event is opening in London for one weekend only! Winnie The Pooh: The Lost […]
Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s&n
The past couple of weeks have been big for Leap Frog! Their new LeapMove toy, which encourages children to move while they learn, was featured on ITVs This Morning’s section ‘This Season’s Hottest Educational Toys‘! The section focused on the best educational toys that supported children’s learning now that they’re back at school. ITV state that ‘60% of parents‘ buy educational toys and […]
Dr. Brown’s is one of the leading baby brands, with an extensive history of creating innovative baby bottles and feeding products. As well as continuing to support parents and families with their excellent products, the brand has announced an exciting partnership with Flamingo Chicks! Flamingo Chicks is a multi-award-winning UK based charity that empowers disabled […]
Popular baby and nursery brand, Infantino, has recently unveiled their new logo! The brand has opted for a lovely teal colour, which complements the colours used in their product lines. This gives the brand a fresh modern look, highlighting their dedication to keeping up with current trends and design expectations. The colour is softer than the bold […]