Global brand, VTech, had a great PR month in July. Overall, VTech and sister brand, Leap Frog, had 29 pieces of coverage across both brands in July, 13 of which were online and 16 were social posts. Combined, these posts reached an audience of 2.21 million, helping to build brand awareness in new audiences. VTech […]
Media, PR and Press Releases
Take a look at the brands we stock featured in best selling mother and baby magazines
VTech and LeapFrog Take Over TV and Digital Late 2024!
Popular educational toys brands VTech and LeapFrog will be pushing a huge TV and digital campaign in the last quarter of 2024, showcasing a wide selection of their products through advertising online and during commercial breaks on children’s TV channels! From September to December 2024, the brands will be exposed to a wide audience of […]
Rainbow Designs: Paddington Bear in High Demand!
Leading plush toy manufacturer, Rainbow Designs, has confirmed that their Paddington range is in high demand currently thanks to the excitement around the upcoming new instalment in the Paddington Bear film franchise. A spokesperson for the brand has said that the brand has “started to see a high demand on Paddington stock, after the new […]
Copper Pearl Takes Over The Media In 2024
Copper Pearl is a popular, up-and-coming USA based brand, dedicated to creating premium quality blankets, hats, bibs and other textile goods for the modern family. Each of Copper Pearl’s products have the perfect combination of function and style, providing comfort and support with their buttery soft fabric that’s gentle on baby’s skin – while also […]
Made For Mums 2024: Award Winners!
The Made For Mums 2024 award winners were recently announced and several of the products available at Baby Brands Direct have won accolades in this prestigious award ceremony. Made For Mums picks the best products on the market and gives them to real parents to test and rate. Therefore, the views of actual mums and […]
Vital Baby Takes Over Social Media in January
Award-winning brand, Vital Baby, is boosting their social media presence during January, with several campaigns lined up throughout the month on social media sites such as Facebook and Instagram! A firm favourite with parents, Vital Baby has worked together with influencers and mummy accounts to create a wave of posts that will help their products gain more attention – and thus generate […]
Copper Pearl Impresses Family Websites, Bloggers and Instagrammers!
Copper Pearl has had a wonderful few weeks on social media recently, with a number of family and parenting websites, bloggers and Instagrammers wowed by their high quality products! Several bloggers and websites have featured Copper Pearl products in recommended product lists, highlighting these items to their thousands of readers and giving the brand some much deserved recognition. Parents.com highlighted Copper Pearl’s beautiful children
Recovering from Childbirth with Lansinoh’s Birth Prep & Recovery Range
Research by maternal health brand Lansinoh, reveals that 79% of mums said they were unprepared for the postpartum period, also known as the Fourth Trimester. Recent research[1] released by maternal health brand, Lansinoh has revealed that a shocking 8 in 10 new mums feel they were not fully prepared for their own recovery post childbirth. […]
Mother and Baby Awards 2024 Shortlist Announced
Great news! The shortlist for the Mother and Baby Awards 2024 has been announced! This year, the Mother and Baby Awards is celebrating 30 years of awarding the best products in the nursery and baby industry. The coveted Gold, Silver and Bronze awards are voted for by real parents who have tried and tested the […]
World Breastfeeding Week 2023: Making Breastfeeding Work for Working Mums
World Breastfeeding Week 2023 begins on 1st August and ends on 7th August and is a time for those who work within the baby and nursery industry to advocate for breastfeeding support for mothers and their babies. An annual event, World Breastfeeding Week is supported by organisations such as WHO and UNICEF, as well as […]