VTech and LeapFrog are world renowned for creating wonderful educational toys that teach children a variety of fundamental topics – such as words, numbers, colours, shapes and animals. We spoke to Rebecca Lazarus and Mike Lynch, Senior Brand Managers at VTech and LeapFrog, to find out more about the brands and their products! Can […]
Founded in 1970, French company Juratoys have a wonderful portfolio of brands that are perfect for any gift, toy or nursery store. Their brands Janod, Kaloo and Lalaboom offer some truly unique products to the baby and nursery market. Janod create wonderful wooden toys to charm and delight, while Kaloo’s range of soft plush toys […]
This month, Baby Brands Direct were lucky enough to speak to Adam Moore, Marketing Communications Manager at Playmobil to find out more about the brand, the products and the inspiration behind decades of bringing fun and excitement to kids worldwide. We recently added new Playmobil products to our extensive range of playsets and figures. Check […]
We have just launched some amazing new Lansinoh lines, available to buy wholesale! The new range includes the Lansinoh Lanolin Minis 3 pack, which are perfect for mums on the go as they can easily slot them into their changing bags or handbags for much needed relief when out and about. The Lansinoh Starter Set is […]
Dorel Juvenile is a world class baby and children’s products company, creating innovative products to serve needs whilst putting its emphasis on safety. A trusted, renowned brand, dedicated to the well-being of babies and young children, they have decades of experience and a great portfolio of brands and products! We were lucky enough to speak […]
Baby Brands Direct are a leading wholesaler of popular award winning baby brands, such as Infantino, a brand committed to 24/7 happy parenting. Infantino offers a range of innovative products across multiple nursery categories including nursery toys, travel slings and gyms and playmats. We were lucky enough to speak with Nivi Bhide, Infantino’s Director of Marketing […]
This month we were privileged to interview Daniel Smith from MAM UK who has shared an insight into the Company alongside helpful guidance and information for retailers stocking or intending to offer the brand in store. When was MAM launched and what was the founding inspiration behind the baby products? MAM was launched back in […]
In a recent interview shared by LTW Media with the toy trade, “To get things done, we have to be agile”, the media team interview Richard Dickson, the President and COO of Mattel, who has been leading that charge. The interview surmises that Mattel’s return to the top of the global toy business is no […]
We are delighted to share the insights of the interview that we’ve had the pleasure of conducting with the Managing Director of Bambino Mio. Mr Schanschieff MBE, shares valuable history on the foundations of the Company that is today an internationally reputed and multi award winning firm. He also touches upon the brand differentials and […]
This month Baby Brands Direct is delighted to share an interview with Chris Tough, the Category Marketing Manager at Munchkin! A must read for retailers stocking the Munchkin brand, with insights into the Company’s foundation, direction and success. Who founded the Company and what was the inspiration behind setting it up? The company was […]