Peppa Pig is one of the most popular children's franchises worldwide, with the show being aired in over 180 countries! The cartoon features the lovable Peppa Pig and her family, which includes her cute baby brother George, and each episode takes kids on a fun adventure through Peppa's everyday life. The show is now on
Read More
Medela was founded in 1961 and is today a trusted global authority and pioneering leader in breastfeeding products. Its products are made in conjunction with advice and research from leading healthcare professionals, ensuring mum and baby get the best, safest experience possible from Medela products.
The Medela product range is exclusively accessible to the independent baby
Read More
Educational toys have grown even more popular during the 2020/21 lockdowns. Young children have been unable to attend nursery or school for prolonged periods - and as such, parents are keen to find alternatives and tools to ensure their little one gets the development they need. Therefore, smart toys and toys that can help children
Read More
Little Bird Told Me is a brand that strives to offer an alternative to modern day electronic and plastic toys, offering consumers a feeling of nostalgia and timelessness with their beautifully designed products. Their toys help promote creativity, explorative play and movement - while also being stylish and elegant, perfect for any home. Their toys
Read More
Fisher-Price's Rollin Rovee is an interactive activity toy with tons of charm! It features four fun play modes, featuring lights, music, and exciting activities to get kids moving! Suitable for kids from 6 months to 5 years, this little friend grows with baby, making it great value for money due to its longevity and potential
Read More
The potty is one of the most essential pieces of kit that a parent needs to buy. Every family needs one, so it's important to stock a great range of potties to ensure you are able to offer this must have item. One of the popular potties on the market is the Summer Infant My
Read More
The spread of coronavirus has served to make consumers more aware of germs and bacteria and the need to sanitise their possessions as well as their hands. Sales of cleaning and sterilising equipment has increased throughout 2020. With the threat of COVID, as well as seasonal illnesses like flu, it is incredibly important for parents
Read More
The Classic Pictionary game has been revitalised for the digital age! Pictionary Air from Mattel offers all the fun of the original drawing game, while evolving to be relevant in today's world and to resonate with modern audiences. With the special Pictionary Air app and pen, players can draw in the air and see the
Read More
Baby Brands Direct are pleased to offer the new NUK First Choice+ Temperature bottle range to our wholesale customers. NUK is the best-selling baby brand in Germany and is sold in 116 countries worldwide. They are popular with parents across the globe, thanks to their innovative designs and expertise on the needs of babies. Their new First
Read More
There are no child’s toys more classic and timeless than stacking and shape sorting toys. Popular with generations of children, these toys help promote healthy development in key areas, such as hand-eye coordination, dexterity and reasoning. Fisher-Price have combined two of their most popular toys in this great gift set. Suitable from 6 months, Baby’s
Read More