Luxury Bathing with Summer Infant

Baby Brands Direct was delighted to take on the distribution of Summer Infant baby and nursery products in the summer of 2018. The brand brings a wealth of products in key nursery categories including bathing of which they have a range of 9 bath tubs targeting price differentials, features, colours as well as offering a wholesome collection of bathtime accessories to go alongside them.

A favourite, even for sheer conversation factor has to be the Sumer Infant Lil Luxuries Tub which most adults probably wish was available in their size. The item is highly pamper orientated for the parents who want the ultimate in indulgence for their precious baby and not sensitive to the price with a SRP of £69.99. In fact, for some glued or addicted to the attention and status of social media, this bath ticks all the boxes for a good Facebook or Instagram post!

The bath tub is literally a luxurious spa experience for little ones with massaging bubble action and a calming whirlpool of water. Reviews show that this serves as a great distraction for clingy types who ultimately engage in play and enjoy the bubbles. It also has a gently motorised shower to again add to the real feel of the bath and create a relaxing experience.

In addition to this it has longevity of use from newborn to around 2yrs. For the smallest of babies it comes with a luxury sling that has a plush bolster to keep them supported and the bath has an insulated double wall to help maintain a warm water temperature. In addition, the spa centre mechanism with shower head can be detached from the tub to be used in the adult bathtub as little ones grows, offering continuity and an extended life.

With the average number of children per Mother declining and the average age of a first time Mother rising, it does give some credit to the hypothesis that parents would tend to spend a little more on items than in previous times. It’s certainly great that retailers can offer the option of this high-end luxury baby bath from such a reputable manufacturer.


  • Unique offering in bathing tubs
  • Ultimate luxury for baby
  • Spa feature – bubbles and whirlpool
  • Luxury sling with insulation and support
  • Integrated shower head
  • Longevity of use with detachable spa unit to use in adult bath

Retailers can obtain quick dispatch of product from multiple leading brands at leading wholesaler Baby Brands Direct. There is a access to approximately 2,500 product lines held in stock with low if any minimum pack sizes and no minimum order value! Regular retailers will also enjoy annual loyalty credit.