Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s Dollhouse: The Movie! “Gabby’s Dollhouse has truly found a home in EMEA, from topping Netflix charts across key European markets to becoming a preschool must-have at retail,” Rafa Macias, Global CPG commercial officer at Universal Products & Experiences told Preschool News. “Families here have embraced Gabby’s world wholeheartedly, and we’re seeing tremendous opportunity for consumer products growth across all categories, as the brand continues to build long-term value in the region. With the new movie and more series content planned, Gabby’s Dollhouse will continue to grow and delight audiences across EMEA and beyond.”
The movie, which was released in time for the October half term holidays – as well as the run up to Christmas, features a star-studded cast including Kristen Wiig, Gloria Estefan and Jason Mantzoukas, as well as Gabby herself played by Laila Lockhart Kraner. The wacky plotline sees Gabby trying to save her beloved dollhouse from an eccentric cat lady, played by Kristen Wiig!
The success of the movie makes this franchise one to watch in the upcoming months, particularly with the festive period around the corner. We have some great Gabby’s Dollhouse toys from VTech that kids will love! The VTech Gabby’s Dollhouse A Meow-Zing Phone is a super cute cat shaped play phone with four fun games for interactive play! Kids will love virtually making music, baking cakes and so much more! Voice activation lets children chat with Gabby and Pandy Paws for interactive pretend play, helping them to develop communication skills and learn new words! Kids can also hear messages from Gabby about her friends through Meow Mail! The toy also has reduced volume to adhere to safety regulations for close-to-the-ear toys, giving parents peace of mind that the toy won’t damage their child’s hearing.
The VTech Gabby’s Dollhouse MerCat & Me On-the-Go is a compact little electronic toy that can easily be taken for on the go fun! Kids can identify shapes, learn letters and play memory games with their favourite characters! Kids can create 12 different potions using their maths and science skills – helping to boost STEM learning through play! The toy comes with 10 Gabby and Friends clock faces to choose from, as well as a clip for on the go fun!
Baby Brands Direct is a leading wholesaler of baby and nursery products, stocking leading brands at competitive prices for independent retailers to take advantage of. Check out VTech’s other toys for more great interactive play options!

