Leading UK based wholesaler, Baby Brands Direct are pleased to announce the arrival of a new brand, MV Sports & Leisure, who specialise in wheeled toys and outdoor play – perfect for the summer months! These products are available to buy wholesale at competitive prices, with no minimum order values. The brand offer a great range of […]
Gabby’s Dollhouse is one of the most popular recent children’s franchises, becoming Netflix’s number one kids’ original series globally in 2025 – and ranking fourth overall for their original series’. Gabby’s Dollhouse also gained over one billion YouTube views – and the brand expanded to a console game, retail experiences and stage shows! Each episode of Gabby’s Dollhouse begins with live-action Gabby u
Leading wholesaler Baby Brands Direct is offering a new promotion on selected products in our VTech toy range! Customers can get 10% OFF these great toys until 31st May 2026, or until stocks last! This is the perfect opportunity for retailers to drive sales with products from a brand that parents around the world know and trust. VTech […]
The highly anticipated release of the latest installment in the Toy Story franchise is just around the corner, with the release date set for June 19th – and Baby Brands Direct have some exciting new arrivals available from VTech to help independent retailers get prepared for the hype! The new range is full of exciting features that are sure to […]
2026 marks 100 years of Winnie the Pooh and fans of the beloved, honey eating bear all over the globe are celebrating! 2026 marks 100 years since the 1926 publication of A.A. Milne’s original Winnie the Pooh book! This month, a great new event is opening in London for one weekend only! Winnie The Pooh: The Lost […]
The Munchkin Bounce and Play Door Bouncer is one of our most popular Munchkin products – and it’s not hard to see why! From the bright orange and yellow design and adorable Lenny the Lion plush on the front, to the sturdy build that lets baby bounce for hours, it’s a product that definitely stands out on the shelves! It’s a great […]
Award-winning distributor Baby Brands Direct have some adorable new arrivals from Kaloo, now available to buy wholesale. Kaloo has been creating beautiful, comforting soft toys for over 20 years. The brand defines itself with the term “Gentleness Creators” – showing that their ethos is to emulate the feeling of a gentle hug into each and every toy they create. […]
Kids are naturally fascinated by aeroplane toys because they ignite their imagination and sense of adventure, allowing them to explore the thrilling world of flight from the comfort of their playroom. These toys represent freedom, speed, and the excitement of travel, concepts that captivate young minds eager to discover new places and experiences. Additionally, aeroplanes […]
Leap Frog are celebrating a fantastic win at the Made for Mums 2025 awards, with their new Leapstart Reading Buddies gaining gold in the Best Educational/Learning Toy (over £20) category! This new digital interactive tool encourages children to read by introducing them to their cute tiger buddy who helps them read and discover new words and stories! This starter set comes […]
At Baby Brands Direct, we’re pleased to announce that great new additions to the Munchkin range are now available to buy wholesale! Munchkin is one of the most beloved baby brands in the world, thanks to their unique style, innovative products and caring ethos! Their quirky but functional products stand out on the shelves with bright colours and fun, […]