Spring 2026 is full of fantastic new innovations from Vtech and we are delighted at Baby Brands Direct to have them available in stock wholesale for retailers to mix and match in as little as single units! Delight your young customers (and yourselves) with an investment in new toy stock for your store ensuring you […]
Kids are naturally fascinated by aeroplane toys because they ignite their imagination and sense of adventure, allowing them to explore the thrilling world of flight from the comfort of their playroom. These toys represent freedom, speed, and the excitement of travel, concepts that captivate young minds eager to discover new places and experiences. Additionally, aeroplanes […]
We’re pleased to announce the arrival of the new sleep technology range from VTech and Leap Frog, available to buy wholesale at Baby Brands Direct now! This new range features baby monitors, sleep aids and the innovative V-Hush Rocker that can be attached to buggies and prams! All of these products are perfect for helping baby get a restful sleep, as well as […]
Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s&n
Vehicle figurines are always a huge hit with kids for a variety of reasons. They’re fun and familiar, reflecting a child’s real life surroundings and experiences as they encounter cars, trucks and other vehicles in day to day life. They provide a load of opportunities for engaging and imaginative play – as well as helping teach […]
Tummy time is an important stage in development that helps strengthen muscles and promote movement! Tummy time when parents give their baby a small amount of time lying on their tummy while they are awake, so that they can get used to being in this position, giving them a head start for crawling and further movement. Tummy […]
Learning the ABCs and 123s is absolutely essential for young children. Learning the alphabet and numbers provides the building blocks that they will need in order to communicate verbally and through writing, as well as ensuring that they are able to do basic maths – like counting and addition. A great way to encourage learning is to introduce these topics through play! This helps to make […]
Ladybird and BBC Studios recently announced that Bluey, the hugely popular children’s franchise featuring a cute Blue Heeler puppy, has reached a massive 3 million book sales in the UK! This is a huge milestone – along with Bluey’s Little Book being crowned the bestselling World Book Day book of 2025, with over 160,000 copies sold and four weeks at number 1! Jan Paterson, director of […]
At Baby Brands Direct, we pride ourselves on offering a huge variety of high quality toys to suit all needs! Our range of ride on toys from leading brands like VTech, Little Bird Told Me and Infantino provide great choice for parents looking to keep their kids entertained and also get them moving independently. Ride on toys are perfect for young children that are beginning […]
Exciting news! Baby Brands Direct have a huge selection of great new toys from VTech and Leap Frog now available to buy wholesale! With around 35 new products expanding the existing ranges, there’s plenty of choice for retailers! Kids will love the new additions, thanks to their colourful designs and friendly animal characters – such as the adorable and snuggly […]