We’re pleased to announce that NEW Vital Baby products have arrived at Baby Brands Direct – including the award winning EarthSmart range! This innovative, eco-friendly range just won The Eco Award at the Progressive Preschool 2025 Awards, which were announced this week! The range has also been popular in other awards, such as the Dadsnet 2025 awards where it won Best Sustainable/Eco Product! This range of […]
At Baby Brands Direct, we are excited to announce we have some fantastic new lines available from Rainbow Designs! This brand is known for its high quality licensed soft toys that are perfect for young children to cuddle and snuggle! Founded in 1971 by Mike Mutters, Rainbow Designs has been bringing children’s favourite characters to life for over […]
Baby Brands Direct are pleased to announce that we have now some new additions to our wonderful wholesale Child’s Farm range of children’s toiletries! From new shampoos and bodywashes, to suncreams and moisturisers, the extended range gives parents everything they need to keep their kids smelling great! Child’s Farm was created in 2012 by Joanna Jensen, who wanted to create a solution for her daughters […]
Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s&n
The past couple of weeks have been big for Leap Frog! Their new LeapMove toy, which encourages children to move while they learn, was featured on ITVs This Morning’s section ‘This Season’s Hottest Educational Toys‘! The section focused on the best educational toys that supported children’s learning now that they’re back at school. ITV state that ‘60% of parents‘ buy educational toys and […]
Vehicle figurines are always a huge hit with kids for a variety of reasons. They’re fun and familiar, reflecting a child’s real life surroundings and experiences as they encounter cars, trucks and other vehicles in day to day life. They provide a load of opportunities for engaging and imaginative play – as well as helping teach […]
Burt’s Bees is a well known and beloved brand within the skincare industry, with a great reputation for its sustainability and natural materials. The brand was created in 1984, by Burt and Roxanne, who wanted to create natural skincare products using a product were both passionate about – beeswax! The first products were created with beeswax from Burt’s own bees – but the […]
Autumn is on the horizon and with it comes darker, longer nights. Dark nights can cause anxiety and even fear in young children, making it difficult for them to fall asleep. Therefore, at this time of the year, parents often start to seek out calming and soothing night lights, projectors and bedside lamps to provide soft, relaxing light for their little ones. Baby Brands Direct […]
Leading wholesaler, Baby Brands Direct, are excited to announce the arrival of some new fabulous soft toys and comfort blankets from Kaloo – available to buy wholesale! Kaloo is a French brand with a unique and distinctive style. In 2023, Kaloo celebrated its 25th anniversary, with over two decades of bringing charm and joy to children around the […]
Tummy time is an important stage in development that helps strengthen muscles and promote movement! Tummy time when parents give their baby a small amount of time lying on their tummy while they are awake, so that they can get used to being in this position, giving them a head start for crawling and further movement. Tummy […]