Baby Brands Direct are pleased to now offer our customers the Cantu for Kids range of children’s toiletries, available to buy wholesale! These great products feature natural ingredients, such as shea butter, coconut oil, jojoba oil and honey, which help to nourish and moisturise hair. Cantu hair products are popular around the world, especially with those seeking effective and affordable hair […]
The Mother and Baby Awards 2026 winners have been announced and several of our brands and products have won accolades this year! Each product is thoroughly tested by parents and their little ones to find the best items across a wide range of categories! The results reflect the views of real mums and dads (and babies!) so it’s a valuable look into what consumers want […]
We’re pleased to announce the arrival of the new sleep technology range from VTech and Leap Frog, available to buy wholesale at Baby Brands Direct now! This new range features baby monitors, sleep aids and the innovative V-Hush Rocker that can be attached to buggies and prams! All of these products are perfect for helping baby get a restful sleep, as well as […]
Leap Frog are celebrating a fantastic win at the Made for Mums 2025 awards, with their new Leapstart Reading Buddies gaining gold in the Best Educational/Learning Toy (over £20) category! This new digital interactive tool encourages children to read by introducing them to their cute tiger buddy who helps them read and discover new words and stories! This starter set comes […]
At Baby Brands Direct, we’re pleased to announce that great new additions to the Munchkin range are now available to buy wholesale! Munchkin is one of the most beloved baby brands in the world, thanks to their unique style, innovative products and caring ethos! Their quirky but functional products stand out on the shelves with bright colours and fun, […]
We’re excited to announce the arrival of a new brand, available to buy wholesale now at Baby Brands Direct – Taggies! This brand’s unique selling point is plush toys and comfort blankets that feature soft satiny tags with bright patterns for children to feel, pull and observe! Taggies’ successfully patented concept was created in 2005 by the inventor Julie Dix and was inspired by her children’s […]
We’re pleased to announce that NEW Vital Baby products have arrived at Baby Brands Direct – including the award winning EarthSmart range! This innovative, eco-friendly range just won The Eco Award at the Progressive Preschool 2025 Awards, which were announced this week! The range has also been popular in other awards, such as the Dadsnet 2025 awards where it won Best Sustainable/Eco Product! This range of […]
At Baby Brands Direct, we are excited to announce we have some fantastic new lines available from Rainbow Designs! This brand is known for its high quality licensed soft toys that are perfect for young children to cuddle and snuggle! Founded in 1971 by Mike Mutters, Rainbow Designs has been bringing children’s favourite characters to life for over […]
Baby Brands Direct are pleased to announce that we have now some new additions to our wonderful wholesale Child’s Farm range of children’s toiletries! From new shampoos and bodywashes, to suncreams and moisturisers, the extended range gives parents everything they need to keep their kids smelling great! Child’s Farm was created in 2012 by Joanna Jensen, who wanted to create a solution for her daughters […]
Gabby’s Dollhouse is currently one of the most popular kids series’ in the world. The show is reported to have received 108 million Netflix views in the first half of 2025, becoming Netflix’s most-watched kids’ title and third most-watched series overall! Preschool News have reported that the franchise has grown from strength to strength – particularly in the last few weeks following the success of Gabby’s&n