Braun ‘Designed to Make a Difference,’ is the number 1 trusted brand by doctors (according to an IPSOS study) and associated with accuracy, design, reliability, engineering and innovation. Such Professional confidence has aided the brand’s credibility as it has experienced huge success with its baby and child friendly thermometers that parents trust and depend on. The Germany brand was established in 1921 by Max Braun and currently employs approximately 4,000 people and operates 2 European and 1 Chinese production plant.
From the quick reading ‘No Touch Forehead Thermometers’ that gives a reading in less than 2 seconds (from up to 5cm away from baby), to the comprehensive reading ‘Age Precision Digital Stick’, that allow parents to input the baby’s age for more accurate results, Braun provides a variety of thermometer functionality and detail at a range of price points. These quality baby and toddler thermometers form an essential part of the baby products supplied to retailers by Baby Brands Direct. A spokesperson at Braun says, ‘Our goal is to design our products with details that make a difference in people’s lives.’
Parents trust the Braun brand because of its indestructible nature and diverse product range renowned for their reliability, longevity and sustainability. Braun say 'Our goal is to design our products with details that make a difference in people's lives, to bring consumers experiences to life in what we call the "Braun moment." In addition, endorsement of the brand could not be stronger with the Braun baby thermometer being ‘the number 1 Brand most used by doctors’ (based on survey of paediatricians and general practitioners in UK, France, Germany 2009).
Baby Brands Direct is the sole wholesale supplier of the distinguished Braun brand to independent nursery retailers. National Account Manager of Braun, Karen Paterson comments, ‘Baby Brands Direct are the first Nursery specific Wholesaler we have worked with in the UK and we look forward to bringing our well-known brand and products to the UK Independent market via this great company!’
