Entertainers & Walkers
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The Fisher-Price Laugh and Learn collection is smarter than ever, with many of its products now featuring ‘Smart Stages’ technology. In a nutshell, each toy can be set to one of three levels, determined by the age and development level of the child. Stage 1, can be used at around 6months, where baby can explore and enjoy repetitive action, at this stage the toy encourages their curiosity, introduces fun learning concepts through phrases and playful songs. Stage 2, can be used at around 12months and encourages talking through imitation, instructions and asking questions, it also rewards baby with positive reinforcements such as ‘great job’. At around 18months, when baby is ready to use imagination and enjoy role play, Stage 3, can be used to inspire creativity through songs, sounds and phrases for activities.

The innovative, value for money, iconic, Fisher-Price Laugh n Learn range is wholesaled at Baby Brands Direct to independent retailers. Other niche ranges available within the Fisher-Price umbrella include Fisher-Price Brilliant Basics and Fisher-Price Little People.

Entertainers and walkers represent an important part of a baby's playtime as the interactive nature of the products ensures babies with great cognitive and physical development. That is why our top rated collection is filled with brands like Fisher-Price 'My Stroll' , Bright Starts, Disney, East Coast, ELS and Mega Blocks. Each entertainer and walker has been carefully selected and concerns reliability, safety and fun factors.

Baby Brands Direct is the ultimate wholesaler in stocking award-winning and reputable leading nursery goods to global clients. It is often difficult to manoeuvre through the endless trends and therefore select the highest in demand items. That is why we are here to help you ease and speed up the stocking process. By conducting a constant research, reviewing feedbacks and testimonies we have taken care of compiling a list of top profit driven entertainers and walkers. For instance, the Baby Einstein entertainer has been voted the best baby entertainer in 2015. Parents report that babies really like how it has multiple activities and it spins around 360-degrees to make the most of all the toy stations around. Retailers who would like parents reporting the same about their businesses can conveniently achieve so by having exclusive access to the best wholesale prices on the market.

Entertainers & Walkers

The Fisher-Price Laugh & Learn toys change their content and the way in which it communicates with baby as it develops (through one of three ‘smart stage’ settings on the toy). They include familiar objects like remote controls and tablets to activity chairs packed full of everyday discoveries for immense learning and longevity of little ones interest in the toy. The range is considered best suited to toddlers up to the age of 36months.

All the activity toys are designed to teach, and the front of the packaging on each toy includes a list of key skills that it will help to develop. For example the Smart Phone, primarily teaches, ‘greetings, numbers and counting’ and at its advanced setting helps to develop listening and communication skills as well as education through hearing songs, tunes and phrases. The Fisher-Price Smart Stages Tablet teaches, ‘letters and the alphabet, first words and objects, and colours’ through its 3 development stages. The first stage focuses on exploration of words and sounds, the second through encouragement of baby’s interests through questions and the third through pretend play. Supply of these fantastic educational toys to trade can be obtained through appointed UK distributor Baby Brands Direct.


Entertainers and walkers sell very well for many reasons. Firstly, parents buy them because they are easily portable and guarantee the baby is safe while allowing the parent to rest. Secondly, they are engaging for the little ones, combining several whole-body activities that combine multiple senses in play. For instance, entertainers or also called activity centres allow baby to bounce, walk/spin around, use their hands to manipulate little toys, and learn cause-and-effect relationships. Parents also find them to be a good investment because the latest items can be adjusted as the child grows thus prolonging the product life cycle. According to paediatrics walkers are a fantastic way to stimulate child’s movement as it helps strengthening the right muscles for walking.

Baby Brands Direct clients can choose from a variety of activity centres as well as push and pull toys. Coming in interactive colours, you will find trendy designs of cars, trucks, wagons, animals and many more.