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The Lamaze Infant Development System is the categorisation created by Lamaze, to group the design and development of its products. It is a three step model based on behavioural growth, the first being ‘awakening the senses’, the second ‘exploring and experimenting’ and the third ‘moving and doing’. The baby products are also designed in conjunction with child development specialists Dr. J Singer and Dr. Dorothy Singer; psychologists at Yale University.
Lamaze has a strong history of creating a wide ranging selection of engaging, baby friendly products, promoting development in young children, whilst preserving their philosophy of healthy parenting. A highly successful baby brand, it was acquired in 2011 from RC2 by Takara Tomy. The brand has been distributed by Baby Brands Direct since 2010 and provides retailers with a colourful selection of quality soft toys that take baby through key developmental stages including engaging vision, auditory and motor skills from cot to toddler and beyond.
Soothers, Teethers & Oral Care
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Lamaze delivers products that are age, stage and milestone appropriate, with clear packaging highlighting this to ensure the right products are purchased by consumers at the right time. From engaging baby mats and activity gyms to plush toys that keep them company and give them security, little ones discover new sounds, colours and textures, before exploring all sorts of role play fun. The Lamaze range of products provides a valued and favourable brand addition to the retail offering, supply of which is distributed by specialist wholesaler Baby Brands Direct.
Baby Brands Direct is a nursery distributor focused on offering retailers effective and affordable soothers and teethers for play and to help the baby's gums. You can ensure the perfect start of life and we can ensure you with free to use and professionally organised products descriptions and images.
Global trends have moved production into cute, innovative, fun and yet practical oral care products.Our company understands that oral products are must have essentials in early oral hygiene as much as a sanitizer as much as a comforter. Parents enjoy functional and ergonomic designs; babies enjoy the fun in the routine. Baby Brands Direct enjoys stable and loyal relationships with our suppliers. Our clients enjoy it all!