MAM baby bottles account for over 30% of the UK sales value in that feeding category (GFK data Q1 2021). Their products combine function, premium quality and high product safety standards with attractive on trend designs.Established in 1976, MAM entered the bottle market in 2004 with its revolutionary Anti-Colic bottle featuring a patented vented bottle base that results in a more relaxed feed with less colic and regurgitation (80% of Mothers surveyed with colic babies agreed). The bottle also features a unique self-sterilising function – ideal for on the go, and comes with the MAM SkinSoft Silicone teat that is accepted by 94% of babies. The multi award winning bottle is available in a variety of sizes (130ml, 160ml, 260ml) in on trend colours and motifs, as well as pack configurations. The brand also offers a range of glass bottles from 90ml and the easy active range from 330ml.