Soothers & Teethers
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Founder and Father, Peter Rohrig, had a vision of combining excellence in medical infant products with appealing designs; in 1976 the combination did not exist. Under MAM’s umbrella he grouped together scientists, doctors and designers from the Vienna University of Applied Arts to create functional and attractive infant feeding products.

The brand actively supports retail pull through demand, with sampling to 1 in 2 pregnant Mums as well as to HCPs. They conduct 12 UK Baby Shows p.a., drive awareness through activities with Emma Diary to Mumsnet and have won circa 60 awards in just the last 5 years. Baby Brands Direct is a proud distributor to the independent sector since 2009.

In 2022, MAM became the largest market share holder by units and value in each category of Baby Bottles, Teats and Soothers, in Great Britain (GfK data). In 2023, the brand launched its first carbon neutral soother, Original Pure, that is made of Bio Renewable material, leading the way in innovation and sustainability.

Uniquely shaped and carefully produced to meet the highest standards, MAM's collection of soothers and teethers are great for providing young children with comfort. MAM's baby care product range is designed in collaboration with trusted orthodontists to aid in healthy jaw development and to fit comfortably in baby's mouth. As a top soothers and teethers wholesaler, we offer you the best prices without compromising on quality. MAM's designers have used the finest materials and have added colourful patterns to suit a variety of ages. Sizes start from birth and range to 12 months +. Materials are BPA-free and include silky soft silicone that replicates the familiar feel of Mum's skin and smooth natural latex that's still firm- perfect for biting.

Soothers & Teethers

MAM supports breast feeding mums with their technical innovation and unique designs. From their famous soothers and bottles to cushioned breast pumps, MAM’s funky, fresh designs are valued and are sure to appeal to parents. Retailers can obtain this brand, a proven success of functional innovation and design, from wholesaler Baby Brands Direct.

MAM says, “The basic requirements for a good MAM partnership are an appreciation of the need for quality in providing premium levels of service in design and technology, faith in the power of the shared network, a real passion and commitment to our products, and a love for MAM babies and their parents.”


Wholesale soothers and teethers available at Baby Brands Direct

Award winning wholesaler, Baby Brands Direct, works with the best baby and nursery brands to provide an extensive and high quality portfolio of branded products to independent retailers in the UK, Europe and beyond. Our range of soothers and teethers, as well as soother accessories such as soother clips and holders, comprises only the most high quality items from industry leaders such as MAM, Tommee Tippee, Philips Avent and NUK. 

Our selection of soothers features eco-friendly options, glow in the dark night soothers, as well as innovative soothers made in unique designs that are created to be more breast-like, increase acceptance or to reduce irritation around the mouth. Our soothers come with a variety of cute baby suitable motifs and designs, from cute animals to stars, flowers and sweet slogans. They are also available in a variety of colours - such as pink, blue and neutral greys and whites. We also stock a selection of soother clips and holders that are designed to complement these handy pieces of kit and keep them safe. 

Teethers are essential items for every growing child, providing a safe item to chew for those seeking relief from the pain and discomfort of their milk teeth coming through. Putting pressure on sore gums can help to soothe irritation and using a teether can help prevent crying and frustration. Baby Brands Direct stock a fantastic selection of teethers from leading brands, such as Dr Brown’s, Bébéconfort, Infantino and MAM. These products come in a variety of designs - such as traditional ring shaped teethers, animal shaped teethers, teethers with cooling gel inside them and teethers that combine aspects of toys with the functionality of teething. 

Every item within our range of soothers and teethers has been designed with baby’s safety in mind. Only baby safe materials have been used and many items have been designed in accordance with advice from healthcare professionals - ensuring that soothers and teethers are orthodontic and supportive of baby’s natural jaw alignment. 

Baby Brands Direct provides high quality baby and nursery products at competitive wholesale prices to independent retailers. Our range of soothers and teethers are perfect for nursery stores, as well as pharmacies and childcare providers. Register today to take advantage of an extensive catalogue, as well as exclusive perks and brands only available for wholesale purchase through our website.