Activity & Educational Toys

An outing to a restaurant or café is often for social and enjoyment reasons and as such needs to cater not only food and drinks but provide a comfortable environment for its guests of all ages. The services of Baby Brands Direct are specialised in the supply of products suitable for use from birth to approximately 10years and can therefore assist the hospitality trade in supply of products suited to this age group.

As leading wholesaler of baby products, we have an abundant choice of weaning to meal time cutlery, dinning and drink ware from global brand leaders. Businesses can mix and match with very few applicable low quantity pack size requirements to ensure they have the right utensils handy to provide and an excellent customer service.

Also in stock are a range of award winning highchairs in wood, with various features from space saving fold ups to the latest in design adapting to ages suited from 6months to 10years in a range of colour selections to suit the restaurant’s décor. There are also highchairs cushion inserts for smaller bodies or extra comfort and highchair floor mats that make for easier clean up. Eateries may also consider booster seats for little ones which can easily be added to an adult chair for them to reach the table.

For cafés particularly with outdoor seating facilities, trade can purchase supply of fold up fabric toddler seats. There are also outdoor playmats, and safety gates for cordoning off certain areas for toddlers. There are plenty of toys available at Baby Brands Direct for B2B to choose from but some are suggested as they may assist cost effectively in providing comfort and or engaging little ones, such as construction toys in designated play areas.

Independent restaurant and café owners have been fundamental in the successful movement towards supporting and encouraging breast feeding women in feeling comfortable whilst feeding in public. As a leading provider in the baby feeding sector, many products are available to trade to obtain supply at from breastfeeding pillows to vests, and may offer additional comfort to Mothers.

Of course bathrooms are busy places in restaurant environments and hence changing mats and nappy disposal bins may be a wholesale requirement. A variety of good quality, UK made, unisex printed changing mats can be accessed alongside cleaning and disinfectant materials such as surface sterilisers, surface wipes, water based surface and skin disinfectants, face wipes suitable for babies, hand gels and even washing up solutions for baby bottles that expertly remove milk residue and fragrance free.

The range of product categories available to the catering trade is by no means limited to highchairs, mealtime cutlery and hygiene products. B2B accounts holders can access at manufacturer’s trade price over 2,000 product lines which can additionally be tapped in to, to creatively attract younger audiences into their environment through educational and play events.

Why activity toys sell so well

Activity toys is Baby Brands Direct’s largest toy category – we literally have something for everyone! From activity tables, pull-along toys, building blocks, and stacking toys to toy cars and trains, learning tablets, and musical instruments. The big activity toys are higher-ticket items that grandparents will love to buy as gifts. A baby activity table or chair can encourage the development of motor skills, critical thinking, communication and more. Most have lots of lights and sounds that encourage babies to interact. They can also keep them busy while adults are close by making dinner or checking emails so are ideal for busy parents. There are so many activity toys that keep babies and younger children enthralled. Everything from toys that encourage crawling, to highchair toys that keep little hands and eyes busy until lunch is ready.

Child-friendly technology

Parents are looking to develop their children’s STEM (science, technology, engineering and maths skills) abilities from an early age. And with schools and nurseries closed during the 2020 Covid-19 lockdown, there has been a greater focus on educational toys that can be accessed at home. Our activity toys all have some educational benefits. Technology is a part of life, and toys do reflect that, bringing sensory satisfaction and stimulation. Look to VTech and Leapfrog for little laptops that offer age-appropriate tech time. Toy phones, cameras and remote controls that look just like mummy’s or daddy’s are another attractive toy for children. We even have the Fisher Price Laugh n Learn Controller, so little ones can pretend to be just like an older sibling who likes to play on a games console. While the toys reflect the technology around us, they still help to teach little ones important skills, such as number, letter and colour recognition, cause and effect and fine motor skills. For slightly older children, we have working versions of the technology favoured by parents and older siblings. VTech’s Kidizoom cameras and Smart Watches will make younger kids feel they are just like the older ones, while parents will be happy that the gadgets are storyland the technology is safe and child friendly.

Role-play

Role-play toys are enormously important in child development. They encourage creativity and imagination, help them to understand emotional and social situations, improve communication and language, and promote problem-solving skills and critical thinking. We have a choice of some wonderful role-play sets, such as Janod’s Little Miss Vanity case and Shaving Set to Leap Frog's Ice Cream Cart and Smart Sizzling BBQ grill. Sounds tasty!

Our activity toys make great gifts for birthdays, Christmas – and just because. Gift buyers will be looking for quality, so it’s important that retailers stock a good range of the quality brands that Baby Brands Direct prides itself on supplying – leading brands such as Fisher-price, Janod, Vtech, Infantino, Leap Frog, Taf Toys, Tiny Love, Tomy and more.