Clothing & Swaddles
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Worn by the likes of children from Gwen Stefani to Chris Evans, this British brand Rockabye Baby has made its mark. Inspired by music, it’s on trend and offers something commercially different for those consumers that want simple garments that look striking. Its strong use of colours (black and red) and 180 gram interlock jersey of luxury yarn died stripes (not printed) makes this brand visually memorable and identifiable for fun, fashion and attitude.

The ethically manufactured, high quality baby garments include bodysuits, sleepsuits, dresses, skirts, trousers, t shirts, that are co-ordinate as part of a collection and also work as stand-alone pieces. Creative Director, Emma Parkes-McQueen loves the idea of ‘dressing for dinner’ and hence her favourite item from the collection is the Tuxedo Bib; the only one on the market that features an actual tactile bow. Baby Brands Direct are the only baby products wholesaler to distribute this collection to independent retailers offering sizes from birth to 2years.

Fabric, design, safety, and practically are the details we all look for when purchasing baby clothing - not to mention the cuteness factor! Following retailer requests you will find here a selection of clothing brands each offering their own personality and unique market. Starting with the basic necessity baby clothing to high quality Rock outfits to dress up Disney costumes!

As a result of the latest celebrity and fashion trends, the baby’ clothing industry is worth billions and continues to grow. Parents are enjoying dressing up their little ones like never before. We believe that our clients should take advantage of the current market opportunities and have categorised the lines into baby outfits, sleepsuits, sleep bags, costumes, bodysuits, swaddles and baby bibs. By having it all in one place, our clients can tap into the different cultural preferences, with minimal cash outlay whilst capitalising on local demand.


Clothing & Swaddles

The Rockabye Baby clothing collection is inspired by music hence the replica vinyl cover packaging. These covers are included in the price with every garment making this a fun and very special original gift.  The branded covers can also help with in-store POS, window displays and brand visuals. Each garment has a poem on the tag and the washing labels have quirky instructions to add to the fun element of the brand. This makes for a perfect gift range and ideally suited to boutique and nursery stores who can purchase the range with no minimum order value or quantity from wholesaler Baby Brands Direct.

Commenting on their partnership with Baby Brands Direct, owner and designer Emma Parkes-McQueen said: “We are delighted to supply Baby Brands Direct as they venture into the apparel market. We are overjoyed that they share our sense of fun and fashion and we are looking forward to working together and growing this brands.”

Baby Brands Direct wholesales Rockabye baby, a brand that even babies are happy with. We offer you a superb selection of incredibly soft blankets that will keep babies cosy and warm. Super stylish, these blankets are embroidered with adorable bears and all-time favourite Disney character, Winnie the Pooh. Available in calming cream colours, wonderful pastel tones and a vibrant green, we offer a diverse selection of blankets to suit your range of clientele.

A warm baby is a happy baby, and nothing keeps the heat in like a baby bodysuit. Rockabye Baby and Gorgeous Gifts are two of the leading industry’s leaders working with us to supply you with the latest fashion in sleepwear. Bibs are an essential part of a baby's wardrobe, especially if parents have a messy eater on their hands. As a necessary, yet low value item, retailers can generate a good amount of profit through impulse and add on purchases. To find out more profit driven items, browse through the following pages.