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Commenting in Sep 2014 on the unparalleled acquisition of Tiny Love, Dorel President and CEO, Martin Schwartz, said, “We are delighted to be acquiring Tiny Love, a proven and well-known juvenile products company within our industry. They have grown brand recognition that is synonymous with child developmental excellence. With their strong distribution network in diverse markets, this latest investment further solidifies our position as a global leader in the juvenile industry and expands the geographies in which we operate. Tiny Love is particularly strong in Eastern Europe which is an important part of our growth strategy.”
Baby Brands Direct supplies the entire nursery portfolio of products to independent retailers on a next working day delivery, at the best trade prices with added benefits of volume discounts and loyalty credit. The selection of baby products available form part of a staple collection for nursery store specialists and is mirrored by the Company ethos which comes across in their statement, “We, at Tiny Love, believe that when a baby is born a parent is born too. Just like babies grow and develop, so parents evolve and change. Our high-quality products are aimed at helping parents fulfil the all-important role they play in baby's life.”
Why are baby bouncers and swings top sellers?
The baby bouncer has been a staple in the family home for many decades, with early bouncers such as the Taylor Tot being popular in the 1950s. Bouncers allow parents to place their child in a sturdy and comfortable chair that rocks with the child’s movement - or that can also be gently rocked by the parent to provide soothing, relaxing movement for children to enjoy. This is great for getting children to fall asleep for a nap, or just settling them down gradually after playing or being out and about. Many bouncers also feature a variety of fun toys so baby can entertain themselves while they gently rock in their comfortable seat. Bouncers are also great for inspiring movement in children, as they will enjoy the fact that when they kick their little legs, the chair moves with them! This helps to teach them about cause and effect, as well as helping to build up strength in their leg muscles.
Baby swings provide soothing motion, like bouncers, but these are often operated with batteries or via the mains, so parents can place their child in and step away knowing that their little one will be entertained or soothed while they do household chores or complete their work. Swings and bouncers are perfect for the parent who works at home, giving them the opportunity to keep their child in a safe place while they have their Zoom meetings or finish up tasks. There are many models available on the market, each with a variety of different functions and features to suit the independent needs of each consumer. Baby swings often feature sounds and songs to better relax small children, with gentle lullabies helping them to drift off to sleep easily. These are great for babies that get restless and fussy during the day, giving them the chance to settle down and giving the rest of the family some peace and quiet!
Rocker to toddler seats provide versatility, great value for money and longevity of use. These clever pieces of kit are designed to convert from rocker when baby needs to nap, to a comfortable seat that is suitable for use as they grow. These products come with a range of features that make them adaptable and suitable for a variety of different uses - which is great news for parents who want an all-in-one product. Since these rockers provide multiple functionalities, they are great for small homes or tight budgets as only one item is needed, as opposed to separate rockers, seats and swings.
Wholesale baby bouncers and swings available at Baby Brands Direct
Baby Brands Direct offers a wide selection of high quality bouncers, swings and rockers to the independent retail market. Our products are manufactured by leading brands with a dedication to safety and efficiency, with the goal of making a parent’s life easier at the forefront of the design process. We are pleased to provide retailers with access to the top baby brands, such as Tiny Love, at competitive prices to ensure they are able to maximise profit. Register with us today to take advantage of a convenient ordering process and reliable global delivery, as well as volume discounts and loyalty credit.
