Activity Toys & Crafts
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VTech is a leading brand in both the manufacture and design of baby toys that are high quality, innovative and deliver smart play through electronic formats. Originally called Video Technology Ltd, it is a Hong Kong based supplier of electronic products suitable from birth to preschool and offering a wide selection of good value, innovative and educational electronic toys.

Since 1980, VTech has sought to enrich children’s learning and development through engaging and challenging play. Their central mission has always been to produce original, high-quality products while minimising their impact on the environment and ensuring sustainable value for the community.

With their core values of innovation, quality, value, reliability and practicality the Vtech range of children's electronic learning products available wholesale at Baby Brands Direct spans categories including cot mobiles, books, activity tables, learning phones, walkers, ride ones, smart watches, tablets to laptops.

Baby Brands Direct brings to the nursery industry, a selection of the best branded and quality activity toys and crafts available. As a leading wholesaler direct to trade we take pride in providing award-winning brands including Tomy, Fisher-Price, Oball, Tiny Love, Brights Starts, along with licensed character toys like Thomas, Winnie the Pooh and Peppa Pig, Mega Bloks, Bing, East Coast, Frozen Fashion and the bestseller, Baby Einstein . Clients can browse a wide range of categories including activity centres, phones & gadgets, high chair toys, toddler activity toys, activity toys, cars, trains & planes, shape sorters & puzzles, imaginary play, learn to crawl, understanding music, activity arches, spirals & bars and aqua draw fun.

According to 2014 point-of-sales data from The NPD Group, the Building Sets and Arts & Crafts categories grew by 13% and 3%, respectively, proving that kids love to create interesting structures, designs, inventions and other projects that will set them apart from others and let their talents shine through.

 

Activity Toys & Crafts

Furthermore, the NPD Group’s Retail Tracking Service reports that the total toy market for 2014 was in the $22 billion range and it continues growing. With the exponential growth comes the wide variety of goods that Baby Brands Direct carefully selected to present you with profit driven toys and crafts that will grow your business too.

In the following pages you will find open-ended toys and games to help promote creativity, problem-solving skills and electronics that attract tech-savvy kids. You are also able to access items that follow the mini madness trend of toys that come in small packages at a lower price point. The subcategories include smart play items with educational purposes which have been massively favorited by parents. Retailers can make the most of the ever green aquatic-themed trend or choose from several dolls, games, outdoor toys and more.